Nightwatch

eCommerce Conversion Rate Optimaztion & Web Design

Project Overview

Nightwatch sought to improve their eCommerce website to increase conversion and sales. We began by performing a competitive analysis, researched pain points with their existing customers, and then redesigned the purchasing experience.

Our Contributions

Facilitated Design Sprint
Competitive Benchmarking Analysis
Design an Update to existing Squarespace Site
Qualitative and Quantitative Testing with Target Consumers

"The team at Black Flag Design understood our needs quickly by working on site with us for a workshop. After that, they were able to redesign our shopping cart so quickly!"
- Jeff, CEO @ Nightwatch

Want to work together?

If you like what you see and want to work together, fill out the form below. One of our product strategists will get in touch within a day.
Or get in touch at howdy@blackflag.design

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